It is true that every business of which has been developed by some people would only have a single purpose: to get profit and widen the circulation of capital. In broader sense, traditional way to build business can also be recognized from common entity such as local store. We, however, also recognize other type of business which utilizes cyber space as its main store as well as its headquarters. Both of these two need one thing: promotion. A businessman who run offline business can spread brochure to promote his business, while in a specific circumstance such as internet business, a businessman should perform different promotion method.
What is the difference we talk here? Well, a big gap created between offline business and online business is the latter use a method called as SEO. It is an abbreviation of Search Engine Optimization, one method designed with the intention so a businessman who own e-commerce business can place his website to top ranking of search engine. So in short, SEO is a method from which a businessman will get benefit later by way raising his website traffic. Most SEO service will perform a work which is intended to organize website traffic using search engine such as Yahoo!.
The explanation above can be understood at moment when a person typing specific keyword on search engine. Usually, when a person type a keyword on search engine, then he might find some entries of which refers to keyword itself. SEO will be worked out precisely at this point, which if one type a keyword such as “eyeglasses”, then your e-commerce which engage in the filed of eyeglasses sales will be on the top ranking of search engine.